UK 2

Marketing Manager, London

To £60k + additional benefits

London

Education Technology

Marketing

Summary

m2r Education require a Marketing Manager with an education background for this ed tech company based in London.

They are a fast growing organisation with strong traditional UK roots. Their innovative software and high-quality courses allow students to develop the soft skills they need for their future success, both at university and in the workplace.

They are looking to hire a Marketing Manager to drive their B2C growth in the UK and support our B2B marketing overseas.

Role:

  • Devise cross-platform campaigns to drive B2C growth in the UK and overseas
  • Monitor and analyse KPIs to ensure budget is spent effectively and growth targets are met
  • Develop marketing databases and deliver integration between their platform and marketing systems
  • Appoint and manage external agencies e.g. for web development, paid search, SEO
  • Influence product development to enhance customer acquisition journeys, experience and retention
  • Build an engaged following on Twitter, Facebook, Instagram and LinkedIn
  • Overhaul and manage the marketing website
  • Create and manage a cross-platform content strategy
  • Improve product marketing assets (videos, testimonials, quotes, images)
  • Organise conference attendance, webinar programmes and events to reach teachers and influencers
  • Commission marketing collateral
  • Support new product launches
  • Direct marketing campaigns to teachers, schools, pathway providers etc.

Qualifications:

  • Ideally 6 years related marketing experience within the intenational education sector
  • Bachelor's Degree
  • Proficient in Google Analytics, Google Ad Manager, Hootsuite, WordPress and CRM systems 
  • Creativity and analytical skills
  • English fluency and effective copywriting

Package:

  • To £60k (depending on qualifications/experience)
  • Pension scheme
  • Childcare voucher scheme
  • Cycle to work scheme
  • Ability to work from home 
  • International travel

Please note all employment offers will be subject to 2 professional references.

ASAP start



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